Posts Tagged ‘bmw’

BMW 1 Series M Coupe

Friday, December 10th, 2010

After much teasing and anticipation BMW has finally released pics/specs on their new BMW 1 series M Coupe. Unfortunately the last few decades the M Division seems to have been transitioning from standing for “Motorsport” to “Marketing” thus bringing out bloated products completely against their heritage. This new M Coupe is a throwback to the original e30 M3 which was and always will be a pure drivers car. At EP we have one of these rare classics in the garage and can vouch for it being the ultimate expression of BMW M (Some pics of our beast after the jump). Engineers set out to recreate the old magic and have not compromised this time around. Special design elements to get your heart racing with the driving dynamics to match, this thing is going to be an instant classic. Production will run around 2500 units with three color choices, Black, White, & Orange. We’re definitely running over to the dealer to get our name down for one. More pics after the jump…

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BMW Classics Private Collection

Thursday, October 28th, 2010

BMW Classic is located close to the BMW Museum in Munich. BMW Classic was created to archive, restore, and preserve the company’s 90 year history. Earlier this year they opened their doors to the public allowing access to old vehicle new parts and their restoration services. Hidden in the back warehouses of BMW Classic is an amazing collection of the company’s past greats. This private museum has never been shown to the public but a source at autoblog.com was granted access. We are big BMW fans at EP, this collection showcases the diversity of their great designs over the years. The orange Jager CSL is drools, from the body flares, to the duck tail, not to mention the BBS wheels…wow! More after the jump…

much more at autoblog

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BMW Brand Book

Wednesday, September 29th, 2010

BMW commissioned industrial designer Joe Docet to develop a book that exemplifies the belief of their brand. The Brand Book is covered in white perforated leather and sized in a extreme landscape format. The images and textures provoke the values of BMW, luxury, speed, & precision. More after the jump…

via buzzbeast

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BMW 3 Series TV Ad

Tuesday, September 28th, 2010

BMW recently put out a new ad spot for their iconic 3 series. A refreshing departure from their revamped softy ‘JOY’ campaign. The ad speaks back to ‘The Ultimate Driving Machine’ as enthusiasts remember with vintage driving footage of the classics. BMW, please make more of these ads and go back to building handling machines rather than over-powered porkers.

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BMW Art Car

Tuesday, August 10th, 2010

BMW unveiled their latest art car designed by Jeff Koons at the Pompidou Center in Paris. Pompidou was where the first art car was also presented back in 1977. The car is scheduled to race at LeMans next month. EP loves the look as the design gives you the impression that it is moving while standing still. This is BMWs 17th art car. More pics after the jump…

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